App Development

Cross-platform frameworks have closed most of the performance gap for typical business applications, but not all of it, and not in every area. Heavy animation, real-time media processing and deep hardware access still favour native code. Meanwhile a two-platform native build effectively means maintaining two products forever, which is a real ongoing cost that rarely appears in the initial quote.

We make that recommendation explicitly during scoping, with the reasoning written down, so you can push back on it. A decision you did not understand is one you cannot revisit sensibly in a year when circumstances change.

Store rejection is a schedule risk that catches teams by surprise. Apple's guidelines in particular are strict about account deletion, subscription presentation, permission usage strings, and apps that are essentially a wrapper around a website. Google Play has become similarly firm about data safety declarations and background location.

We build to those requirements from the start and prepare submission material — privacy declarations, screenshots, review notes, test credentials — as part of the project rather than scrambling after a rejection. Where a rejection does happen, we handle the response and the appeal.

Mobile applications run on trains, in lifts and on congested networks. An app that assumes connectivity is an app that appears broken. We design explicitly for interrupted connections: caching what can be read offline, queueing actions that need to reach the server, and telling the user plainly what state their data is in rather than silently discarding it.

This is also where the majority of hard-to-reproduce bugs live, so we test it deliberately with throttled and interrupted network conditions rather than only on studio wifi.